BENEFITS OF LED SIGNS: Info-Graphic

May 29, 2017

An LED sign is a smart advertising investment for any organization – a business, a church, a school or a municipality. Other forms of advertising simply can’t come close in scope, efficiency or value.

LED signs are the most effective, least expensive form of advertising for small businesses according to the Small Business Administration (SBA). An LED sign gives you the ability to target a large, critical audience of potential customers already at your front door for far less than a traditional advertising campaign would cost.

Advertising is traditionally measured in CPM, or cost per thousand impressions. In a typical town, an LED sign might cost as little as 74 cents per 1,000 impressions — compared to over 22 dollars for television and 13 dollars for radio. Many organizations find they can reduce their advertising budgets for other mediums because their LED sign is so effective.

Call Electra Sign Ltd. Winnipeg Manitoba today for your custom manufactured LED creation.

Signs 101: Illuminated channel letters on a budget?

April 20, 2017

Channel letters are custom-made metal or plastic letters that are commonly used on the buildings of business, churches, and other organizations for exterior signage. They can be illuminated or non-illuminated and can give your business a clean and sophisticated look.

Unfortunately, illuminated channel letters can be financially out of reach for some signage budgets. In many situations though, similar effects can be achieved in a more affordable way with our LED-illuminated push-through letters. Typically, this type of letter is routed from a thick polycarbonate substrate to give it dimension, and then back-lit with LEDs. It won’t be quite as thick as a traditional channel letter but can be fabricated at smaller overall sizes when required. Push-through letters also offer the benefit of side-lighting at no extra cost, adorning the letter edges with an eye-catching halo light effect at night.

If you’d like more info about our illuminated channel letters or push-through letters, please contact us.

Complete sign solutions by Electra Sign Ltd. Winnipeg Manitoba, leading the signage industry in award-winning custom design and manufacturing.

Does Leasing make CENTS to you?

February 13, 2015

You’ve invested in your business and delivered with an outstanding interior for customers to walk into. Now you need to let them know where you are, with signage that demands their attention.

However, you have run your budget too low and have to compromise – or do you? Leasing provides you with the opportunity to reduce your capital outlay and increase your ROI. Signage is considered an advertising expense, which allows you to claim up to 100% of the monthly payments. Electra Sign has worked with thousands of clients over the past 40 years to realize their potential and stay within a reasonable budget. In most cases re-allocating rather than increasing marketing funds spent on lesser valued formats (Print, TV, Radio, etc.) is the better solution.

Complete sign solutions by Electra Sign Ltd. Winnipeg Manitoba, leading the signage industry in award-winning custom design and manufacturing.